THIRD EXAM:

• What specific claims were considered deceptive?
   
  
• Why were the claims deceptive? (What kind of lie did KFC tell?)
   
  
• To which consumer group was the advertising directed?
   
  
• In signing the consent order, did KFC admit to any wrongdoing? What penalties would it face if it violates the consent order?

• What specific claims were considered deceptive?
   
  
• What specific kind of advertising method did Unither use?
   
  
• Unither claimed to have what? Did it? What did the FTC say about the studies?
   
  
• What was Unither required to do in regard to its distributors?
   
  
• In signing the consent order, did Unither admit to any wrongdoing? What penalties would it face if it violates the consent order?

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